Hard work alone doesn’t close deals, and that’s a harsh truth for many sales professionals to hear. If you’re making the calls, sending the proposals, showing up prepared, and still losing deals to competitors you know  you’re better than, the problem isn’t your effort. It isn’t your product. And most of the time, it isn’t price. It’s your process. In this episode of The Champion Forum Podcast, we break down why hardworking salespeople stay stuck, why buyers stall and hide be